Discover Financial: Discover’s lesser-known lending business within consumer bank finds its own shine with greater brand awareness, increased organic acquisition, and a stronger, clearer purpose and value proposition. I also improved UX and created optimized educational content

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Video Storytelling: Discover’s Impact on Real Lives & Life Milestones

Chevron Federal Credit Union brand creative and messaging matures from numbers-focused and practical to warm, inspiring, and empathetic (Also, brand archetype shift from an Everyman to Caregiver)

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